A J Events Services Ltd
Last updated: 29 September 2026
A J Events Services Ltd (“we”, “us” or “our”) is responsible for the personal information we collect and use in connection with our enquiries, quotations, bookings, events, websites and online client services.
This Privacy Policy applies to A J Events Services Ltd and the customer-facing brands and services operated by the company, including A J Wedding Entertainment, A J Prom Entertainment, A J Corporate AV, A J School Productions and DJ Ash Jones. These brands use central operational systems while serving different types of customers.
Depending on how you interact with us, we may collect:
Contact information, including your name, address, telephone number and email address.
Enquiry and booking information, including your event date, event type, venue, services requested, quotation details, package selections, upgrades and other information required to prepare or manage your booking.
Contract information, including agreements, acceptance records, electronic signatures, amendments and communications concerning your booking.
Client Portal and planning information, including information entered into planning forms, music requests, event timings, service preferences, guest requests and other information you choose to provide through our online planning systems.
Payment and transaction information, including the amount paid, payment method, payment status, invoice information and transaction references. Card payments are processed using secure third-party payment services such as Stripe. We do not need to receive or store your complete payment-card details in order to process online card payments.
Communications, including emails, SMS messages, telephone notes and other correspondence between you and A J Events Services Ltd.
Venue and supplier information, where required to organise access, delivery, setup, safety, staffing and coordination of your event.
Event photographs and video, where these are produced as part of services such as photo booths, video booths, event coverage or promotional material.
Technical information, which may include IP address, browser information, device information, login records and cookies generated when you use our websites or online Client Portal.
We may also receive information about you from another person, for example where a partner, organisation, venue or event organiser makes an enquiry or booking on your behalf.
We use personal information where it is reasonably necessary to:
Depending on the circumstances, our lawful basis for processing may include performance of a contract, taking steps before entering into a contract, compliance with a legal obligation, our legitimate interests, or consent where this is appropriate.
We use an online event-management system to administer bookings and provide customers with access to event information.
Depending on your booking and its stage, the Client Portal may allow you to:
Information entered into the Client Portal becomes part of the operational record for your event and may be used by authorised members of our team where necessary to deliver your services.
Please avoid entering sensitive personal information into free-text fields unless it is genuinely necessary for your event.
Online card payments are processed through specialist payment providers.
We may receive information confirming that a payment has been made, together with information such as the amount, date, payment status and transaction reference.
We do not need to store your full card number, card security code or complete card credentials in our booking system.
We may also record payments made by bank transfer, cash or other agreed methods.
Where your booking includes planning facilities, you may provide information such as:
We use this information only as needed to prepare and deliver the event and to maintain an accurate record of your instructions.
For some services, guests may also be permitted to submit requests or participate in interactive features. We process this information only to operate the relevant event service.
Some of our services produce photographs, video or other digital event media.
Event media is normally stored for up to six months, after which it may be permanently deleted unless otherwise agreed or there is a legitimate reason to retain it for longer.
Where identifiable event images or video are used for promotional purposes, we will ensure that we have an appropriate lawful basis for doing so and will respect applicable objections or withdrawals of consent.
Where practical, you can contact us if you do not want identifiable images of you used in future promotional material.
We may send service-related communications where necessary to manage an enquiry or booking.
Promotional emails or SMS messages are treated separately from essential booking communications.
Where consent is required for direct marketing, we will obtain it and you can withdraw that consent at any time. You may also object to the use of your personal information for direct marketing.
Unsubscribing from marketing does not prevent us from sending essential communications relating to an active enquiry, contract, payment or booking.
We do not sell personal information.
Where necessary, we may share limited information with:
We aim to share only the information reasonably necessary for the relevant purpose.
Some technology providers may process or store information outside the United Kingdom.
Where personal information is transferred internationally, we will use appropriate safeguards required by UK data-protection law, such as an applicable adequacy arrangement or approved contractual protections.
We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, taking account of contractual, accounting, insurance and legal requirements.
Information that is no longer required will be deleted, anonymised or securely disposed of as appropriate.
We use appropriate technical and organisational measures intended to protect personal information against loss, unauthorised access, misuse or disclosure.
Access to operational systems is restricted to people who require it for legitimate business purposes.
No electronic system can be guaranteed to be completely secure, but we review the systems and service providers used to operate the business and take reasonable precautions appropriate to the information being processed.
Our websites and Client Portal may use cookies or similar technologies.
Some cookies are necessary for functions such as logging into the Client Portal, maintaining a session or keeping the website operating correctly.
Where non-essential analytics, advertising or similar cookies are used, they will be handled in accordance with applicable cookie and privacy requirements. A separate cookie notice may provide additional details for individual websites.
Depending on the circumstances, you may have rights to:
These rights are not absolute and some may not apply where we are required to retain or process information for contractual, legal or other permitted reasons.
We will normally respond to valid data-protection rights requests without undue delay and within one calendar month, subject to the circumstances permitted by law.
If you are concerned about how we have handled your personal information, please contact us first so that we have an opportunity to investigate.
We will acknowledge and investigate data-protection complaints and communicate the outcome within the timescales required by applicable law.
You also have the right to raise a concern with the Information Commissioner’s Office (ICO), the UK’s independent data-protection regulator.
We may update this Privacy Policy where our services, systems, suppliers or legal obligations change.
The latest version will show the date on which it was last updated. Significant changes may also be communicated through our websites, Client Portal or other appropriate channels.